FLAMINGO ESTATE Info
Digital Design, Marketing
Flamingo Estate is a Los Angeles-based lifestyle brand that champions slow living and ancient practices. For the past four years, I have led the design and development of our website and tech stack. In this role, I oversee a team focused on crafting a user experience and interface that not only delights but also effectively conveys the brand’s ethos through dynamic digital marketing.
FLAMINGO AFTER DARK Info
Digital Design, Marketing
I designed the "Flamingo After Dark" livestream event for the launch of Pink Moon Rosé at Flamingo Estate, which was hosted on flamingoestate.com. The event featured a live performance by Moses Sumney and a DJ set by Este Haim, attracting thousands of viewers. We developed an event landing page with an integrated live feed and sold exclusive merchandise, which quickly sold out, contributing significantly to the launch's success.
PAMOS Info
Digital Design
Pamos is a cannabis alternative to traditional spirits. I designed the UI and paged for the e-commerce experience.
Agency: Chandelier Creative
GOLFITECTURE Info
Digital Design, Branding, Social
CALVIN KLEIN JEANS Info
Digital Design, 360 Campaign
I spearheaded the digital launch of Calvin Klein Jeans with a refreshed design system called the Denim Index, inspired by the periodic table of elements. This system classifies various denim fits by number, making it easy for customers to find their perfect style.
Agency: Chandelier Creative
Flamingo Estate is a Los Angeles-based lifestyle brand that champions slow living and ancient practices. For the past four years, I have led the design and development of our website and tech stack. In this role, I oversee a team focused on crafting a user experience and interface that not only delights but also effectively conveys the brand’s ethos through dynamic digital marketing.
FLAMINGO AFTER DARK
Digital Design, Marketing
I designed the "Flamingo After Dark" livestream event for the launch of Pink Moon Rosé at Flamingo Estate, which was hosted on flamingoestate.com. The event featured a live performance by Moses Sumney and a DJ set by Este Haim, attracting thousands of viewers. We developed an event landing page with an integrated live feed and sold exclusive merchandise, which quickly sold out, contributing significantly to the launch's success.
GOLFITECTURE
Digital Design, Branding, Social
I spearheaded the digital launch of Calvin Klein Jeans with an innovative design system called the Denim Index, inspired by the periodic table of elements. This system classifies various denim fits by number, making it easy for customers to find their perfect style.
PAMOS
Digital Design
Pamos is a cannabis alternative to traditional spirits. I designed the UI and paged for the e-commerce experience.
I am a Los Angeles-based design director working at the intersection of art and commerce. Currently at Flamingo Estate.
My creative approach involves a thoughtful sensitivity to problem-solving through strategically led visual narratives told digitally.
Previously with Chandelier Creative, DDB New York, BBDO New York.
CLIENTS
Flamingo Estate
Pamos
Marine & Lawn
Calvin Klein
Snickers
Old Navy
Express
Virgin
AT&T
PepsiCo
HBO
AT&T
I am a Los Angeles-based design director working at the intersection of art and commerce. Currently at Flamingo Estate.
My creative approach involves a thoughtful sensitivity to problem-solving through strategically led visual narratives told digitally.
Previously with Chandelier Creative, DDB New York, BBDO New York.
CLIENTS
Flamingo Estate
Pamos
Marine & Lawn
Calvin Klein
Snickers
Old Navy
Express
Virgin
AT&T
PepsiCo
HBO
AT&T